Before I leapt unknowingly into the tech industry, I associated software development with quiet nerds, windowless offices, and endless rooms full of servers. While those software developers are still nerds at heart, it turns out that there is so much more to software...
This past year, we’ve all had to learn to expect the unexpected. These unique challenges have pushed us to become different versions of ourselves, causing both people and businesses to change and adapt. And while we’ve certainly seen some of the worst things that life...
Contact Us Today, ‘Agile’ has become a hot buzzword in the software development industry. Inspired by the term ‘agile’, meaning to move quickly and easily, this fresh methodology of project management and practices changed the way that many software product...
In the last month, the world has changed quickly, unexpectedly, and irrevocably. Unfortunately, we’ve become all too familiar with the coronavirus pandemic that has taken over the globe. No one predicted the extent to which this virus would impact our businesses,...
Brick and Mortar Stores Use Customer Data to Provide a Better Experience In the information age, we have the ability to easily learn everything about everyone. Remember that time you thought that Chinese takeout sounded good and then an ad for a local Chinese...
Not Just for Online Orders: Brick and Mortar Stores Leverage Mobile Devices Prior to this holiday season, experts predicted that at least 40% of online sales would be made via consumers’ mobile devices. At this time last year, mobile smartphone and tablet sales were...
How Brick & Mortar Retailers are Evolving to Keep Up with Online Competition Contrary to popular belief, brick and mortar stores aren’t dying, they’re just evolving. Physical stores once provided customers with what they needed – tangible items just down the...
Guest Post by Danine Midura Oh boy, here we go again. Another article hyping the benefits of CRM. “It optimizes your marketing strategies.” “It streamlines your invoicing.” “It helps you track and report on data.” These arguments—while valid—speak to the positives of...
In today’s digital era, technology is an integral part of success in almost every business. Companies build and release new products, entrepreneurs launch new startup companies, and businesses desperately try to fill available tech jobs to keep pace with the...
In today’s world, when people decide on a company to partner with, it’s contingent on more than just their book of service. It not about going with the largest company, most well-known, or even the one with the best price (which is still important). At the end of the...
After days and days of waiting for test results from a recent hospital stay, I finally found out my diagnosis. And interestingly enough, it didn’t come from a doctor. In fact, all my test results, health history, and even my appointment schedule were accessible first...
In this competitive era of software development, everyone is keeping a sharp eye on their bottom line. Usually, this involves evaluating agile metrics like user stories. It might even mean cutting employee benefits or perks. There are several ways a business might...
Custom software can, and should be, revolutionary. You build it to change your industry, to gain market share, to increase efficiency and productivity. You build custom software to make your business money. Everyone starts the project wanting success. Business...
Whether you have an idea for a great new product, outdated software you’re itching to replace, several types of inherited software you want to streamline, or software you love that would be even better with a few enhancements, a custom software consulting company can...
Years ago, technology like artificial intelligence was confined to cyborgs taking over the world. Now, we interact with AI all of the time without even knowing it, whether it’s watching that movie Netflix recommended, choosing your health care provider, or asking...
Custom Software is Right for You – Now What? After months of evaluating your options, you’ve decided that a custom software build is right for you. Way to go! Now the real question is – what comes next? Once you’ve committed to a product built specifically for your...
Geneca is thrilled to rank 14th on Crain’s 2019 Top 100 Places to Work in Chicago! Crain’s Chicago Business asked more than 26,000 Chicago-area employees about their companies, what they offer, and why they love to work there. Geneca is proud to rank 14th on...
Contact Us Teams are composed of individuals impacted by their own organization’s culture, which can prove to be a challenge if you don’t account for this at the start of a project. In a recent post, we examined the impact of organizational culture...
For average consumers, most financial service companies appear to be the same. Whether it’s insurance, banks, or financial advisors, in the consumer’s eyes their differences are negligible. As a financial service company, the problem isn’t understanding your...
