Joel Basgall, Geneca’s CEO, discusses the importance of improving products and increasing capabilities with software, especially for companies that may not typically use technology to its fullest. In this Wired blog post, Basgall explains why business owners should...
When founding a business, it is not all about how much funding you can get. It is about getting the right money from the right people. Geneca CEO Joel Basgall explains how your business goals can crumble if you choose the wrong investors in his article in Success....
It’s time for your brand to embrace the tech experience, if only because your competition is already doing it with theirs. Your company may not be a tech company, but what you know and do can be the source of providing a brand-enhancing technology experience. Geneca...
Being totally in the moment lets you consistently produce your best results. In his most recent Entrepreneur article, Geneca CEO Joel Basgall explains how to be truly focused and present. Read the full article here: In Software Development, Execution Isn’t...
In the world of product development, most project leaders have only one or two opportunities a year to start a brand new project. While we’re good at planning kick-off meetings and tweaking an agenda to meet the needs of our new project, we’re often a bit rusty at...
Every company should be a software company. This means every CMO should be a rock star software marketer. Learn how in this article in CMO by Geneca’s VP of Marketing Michael Klynstra. Read the full article here: In Software Development, Execution Isn’t...
The castaways on Gilligan’s Island failed to escape the island because they didn’t have the right incentives. Geneca CEO Joel Basgall explains how misaligned incentives can inadvertently subvert a mission. Read the full article here: In Software Development, Execution...
Everyone involved in a project needs to be aligned with what defines success before development begins. Otherwise, you are headed for trouble. Genecians Ryan McClish and Kenton Bohn explain why requirements and objectives should be clearly defined now rather than...
Despite popular belief, execution is not everything when it comes to software development. In this article with TechWell, Geneca CEO Joel Basgall explains how even the best execution can’t overcome a terrible idea, a lack of shared expectations, or anything less than...
I recently attended a presentation by a colleague of mine. I would guess her to be in her early- to mid-fifties. Her presentation was on using technology to market IT services. She impressed me with her up-to-date knowledge on things like QR codes and smartphone...
Most organizations believe it is important to build a culture of accountability. However, this can actually create problems instead of solving them. Geneca CEO Joel Basgall explains what type of culture makes your organization thrive. Read the full article here: Build...
A while back, one of my team members received some well-earned recognition via a companywide email. John, as we’ll call him, suddenly became the focus of attention and was showered with congratulations. When one of John’s teammates shouted “Congrats”, I observed John...
When starting a business there are many lessons to be learned along the way. This Inc article helps you to stay ahead of the game by listing the seven crucial lessons Joel Basgall learned when he co-founded Geneca. Read the full article here: 7 Crucial Things to Know...
Businesses are becoming dependent on their IT departments to create financially sound plans to achieve specific business outcomes. With this responsibility, why is IT still so hesitant to tell the business what something costs? Genecians Kenton and Ryan give the...
Consider it a given: Companies can’t survive without innovating. So if your organization is fortunate enough to have entrepreneurs in its workplace, it’s up to the leadership to help them operate at their very best. In the second article of his new series in...
The Tech Republic recently cited PMP certification as #6 on its list of top IT certifications. So if you’re a software developer looking to get ahead, is this something worth considering? In a recent Dice article, “Can the PMP Make Sense for Developers?”, Genecians...
Many companies, especially global companies, need multiple vendors to answer all of their IT issues. This CIO article offers 20 tips from industry experts on the best techniques for working with multiple vendors, including tip #17 from Geneca COO Ken Pedersen on the...
Despite how tirelessly a company pursues excellence in every aspect of its business, it will eventually hit a wall where further growth and optimization seem futile. So now what? In this article with CMO, Geneca’s VP of Marketing Michael Klynstra explains how software...
In order to stay competitive, every business needs to experiment, test, improve and roll out – again and again, and again. Without this attitude, their focus stays on short-term goals, limiting their competitive edge. In the first article of his new series in...
Despite agreeing that communication is key, bad things seem to happen when the business and IT sides try to collaborate. Genecians Ryan McClish and Kenton Bohn analyze the dynamics between the two teams and discuss how to create a solution that will help achieve both...
