Truly Inspirational Leaders Can Dodge Raindrops

Truly Inspirational Leaders Can Dodge Raindrops

There are times when your employees need to believe that the seemingly impossible can happen. In those moments, you need to be an inspirational leader. In this Entrepreneur article Geneca CEO Joel Basgall gives real-life examples to illustrate one of the most...
Five Principles from Chess To Change Your Software Game

Five Principles from Chess To Change Your Software Game

Chess and software have many of the same core principles. Learning about one can help you learn about the other. Genecian Charlie Hill explains the five principles chess and software have in common so that you can improve your game in both. Read the full article...
Software Is The Key To Brand Differentiation

Software Is The Key To Brand Differentiation

In a Middle Market Executive interview, CEO Joel Basgall explains why every company is a software company and how understanding this can help your business gain a competitive edge. How Your Company Became a Software Company and May Not Even Know It
Is Application Economy an Architectural Moment?

Is Application Economy an Architectural Moment?

It is no longer “business as usual” for software architects. The “Application Economy” requires all businesses to think and act like nimble software companies in order to keep up with the changing needs of their customers. Read the full article...
Getting Back to the Basics: Requirements Techniques

Getting Back to the Basics: Requirements Techniques

A job interview is a common way people decide whether you are a cultural fit and satisfy the requirements of the role. In the second installment of our series in Modern Analyst, “Business Analysis – Getting Back to Basics,” Genecian BA Charlene Ceci explains how a job...
Technology Enhances The Brand Experience

Technology Enhances The Brand Experience

It’s time for your brand to embrace the tech experience, if only because your competition is already doing it with theirs. Your company may not be a tech company, but what you know and do can be the source of providing a brand-enhancing technology experience. Geneca...
How to Be Totally Present and Productive

How to Be Totally Present and Productive

Being totally in the moment lets you consistently produce your best results. In his most recent Entrepreneur article, Geneca CEO Joel Basgall explains how to be truly focused and present. Read the full article here: In Software Development, Execution Isn’t...
Top 6 Things to Remember When Starting Up a Software Project

Top 6 Things to Remember When Starting Up a Software Project

In the world of product development, most project leaders have only one or two opportunities a year to start a brand new project. While we’re good at planning kick-off meetings and tweaking an agenda to meet the needs of our new project, we’re often a bit rusty at...
Every CMO Is A Software CMO

Every CMO Is A Software CMO

Every company should be a software company. This means every CMO should be a rock star software marketer. Learn how in this article in CMO by Geneca’s VP of Marketing Michael Klynstra. Read the full article here: In Software Development, Execution Isn’t...
In Software Development, Execution Isn’t Everything

In Software Development, Execution Isn’t Everything

Despite popular belief, execution is not everything when it comes to software development. In this article with TechWell, Geneca CEO Joel Basgall explains how even the best execution can’t overcome a terrible idea, a lack of shared expectations, or anything less than...
Top 5 Ways for Young Workers to Mentor Executives

Top 5 Ways for Young Workers to Mentor Executives

I recently attended a presentation by a colleague of mine. I would guess her to be in her early- to mid-fifties. Her presentation was on using technology to market IT services. She impressed me with her up-to-date knowledge on things like QR codes and smartphone...
Build a Culture of Ownership at Your Company

Build a Culture of Ownership at Your Company

Most organizations believe it is important to build a culture of accountability. However, this can actually create problems instead of solving them. Geneca CEO Joel Basgall explains what type of culture makes your organization thrive. Read the full article here: Build...
Top 5 Ways to Reward an Introvert

Top 5 Ways to Reward an Introvert

A while back, one of my team members received some well-earned recognition via a companywide email. John, as we’ll call him, suddenly became the focus of attention and was showered with congratulations. When one of John’s teammates shouted “Congrats”, I observed John...
7 Crucial Things to Know Before You Start a Business

7 Crucial Things to Know Before You Start a Business

When starting a business there are many lessons to be learned along the way. This Inc article helps you to stay ahead of the game by listing the seven crucial lessons Joel Basgall learned when he co-founded Geneca. Read the full article here: 7 Crucial Things to Know...
Why Can’t I.T. Tell Me What a Project Will Cost?

Why Can’t I.T. Tell Me What a Project Will Cost?

Businesses are becoming dependent on their IT departments to create financially sound plans to achieve specific business outcomes. With this responsibility, why is IT still so hesitant to tell the business what something costs? Genecians Kenton and Ryan give the...
Truly Inspirational Leaders Can Dodge Raindrops

8 Ways to Effectively Lead Entrepreneurial Employees

Consider it a given: Companies can’t survive without innovating. So if your organization is fortunate enough to have entrepreneurs in its workplace, it’s up to the leadership to help them operate at their very best. In the second article of his new series in...