To Find More Customers, Think Like a Software Company

To Find More Customers, Think Like a Software Company

Early on the idea of an “Application Economy” was revolutionary. Very few companies embraced the concept that any business, no matter what the industry, should imagine, create, and distribute online tools, apps, or products. Today, as leading analysts and market...
Are We Being Innovative Yet?

Are We Being Innovative Yet?

Your customer wants to do business with you through applications. As a result, software is now playing a much bigger role in how you grow, engage and retain your customer base. To support this growing need for software, the IT team needs to be more innovative....
5 Ways You Can Innovate Products like Apple!

5 Ways You Can Innovate Products like Apple!

When you think of companies that have a reputation for excellence in innovation, Apple most likely comes to mind. Steve Jobs once said: “To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a...
Digital Innovation: Getting Your Idea Off the Ground

Digital Innovation: Getting Your Idea Off the Ground

Features of a new product are key to its success, but many companies make the same mistakes when deciding what features are in or out. In the latest edition of Healthcare Business Today, Genecian Clare Anderson gives some suggestions on how to avoid common pitfalls...
What Does Digital Transformation Have to Do with Me?

What Does Digital Transformation Have to Do with Me?

Regardless of what your business does or provides, the customers you serve today are leading increasingly digital lives. This is forcing you to think like a software company. In the third article of their StickyMinds series, Genecians Kenton Bohn and Ryan McClish...
Why Most Agendas Actually Ruin Meetings

Why Most Agendas Actually Ruin Meetings

Everyone is told how important agendas are for keeping meetings on point and on track. So why are so many meetings a waste of time? In Geneca CEO Joel Basgall’s most recent article in Entrepreneur, he explains why agendas may be causing more problems than they are...
Inside a Digital Transformation

Inside a Digital Transformation

Positioning your business for growth is always a challenge, especially when that growth involves digital transformation. In this article, Geneca CTO David Katauskas breaks down the three steps a business leader should take to leverage differentiating capabilities for...
Getting Back to Basics: Delivering Approved Requirements

Getting Back to Basics: Delivering Approved Requirements

Effectively communicating requirements and earning stakeholder approval require a combination of technical and software skills. This article offers ideas on how to present requirements to stakeholders with confidence and win their approval. Read the full article...
Getting Back to Basics: Asking the Right Questions

Getting Back to Basics: Asking the Right Questions

When developing a solution, there are constant decisions that need to be made for the team to accomplish the goals of the project. In the first installment of our new Modern Analyst series, Genecian Cathy Brunsting explains how understanding the basics behind a...
When Really Good People Make Really Bad Decisions

When Really Good People Make Really Bad Decisions

Who hasn’t made a bad decision or done something really stupid under stress? Learn how to recognize and handle that stress in our latest StickyMinds article. Read the full article here: When Really Good People Make Really Bad Decisions
Truly Inspirational Leaders Can Dodge Raindrops

Truly Inspirational Leaders Can Dodge Raindrops

There are times when your employees need to believe that the seemingly impossible can happen. In those moments, you need to be an inspirational leader. In this Entrepreneur article Geneca CEO Joel Basgall gives real-life examples to illustrate one of the most...
Five Principles from Chess To Change Your Software Game

Five Principles from Chess To Change Your Software Game

Chess and software have many of the same core principles. Learning about one can help you learn about the other. Genecian Charlie Hill explains the five principles chess and software have in common so that you can improve your game in both. Read the full article...
Software Is The Key To Brand Differentiation

Software Is The Key To Brand Differentiation

In a Middle Market Executive interview, CEO Joel Basgall explains why every company is a software company and how understanding this can help your business gain a competitive edge. How Your Company Became a Software Company and May Not Even Know...
Is Application Economy an Architectural Moment?

Is Application Economy an Architectural Moment?

It is no longer “business as usual” for software architects. The “Application Economy” requires all businesses to think and act like nimble software companies in order to keep up with the changing needs of their customers. Read the full article...
Getting Back to the Basics: Requirements Techniques

Getting Back to the Basics: Requirements Techniques

A job interview is a common way people decide whether you are a cultural fit and satisfy the requirements of the role. In the second installment of our series in Modern Analyst, “Business Analysis – Getting Back to Basics,” Genecian BA Charlene Ceci explains how a job...