Brick and Mortar Stores Use Customer Data to Provide a Better Experience In the information age, we have the ability to easily learn everything about everyone. Remember that time you thought that Chinese takeout sounded good and then an ad for a local Chinese...
Not Just for Online Orders: Brick and Mortar Stores Leverage Mobile Devices Prior to this holiday season, experts predicted that at least 40% of online sales would be made via consumers’ mobile devices. At this time last year, mobile smartphone and tablet sales were...
How Brick & Mortar Retailers are Evolving to Keep Up with Online Competition Contrary to popular belief, brick and mortar stores aren’t dying, they’re just evolving. Physical stores once provided customers with what they needed – tangible items just down the...
Guest Post by Danine Midura Oh boy, here we go again. Another article hyping the benefits of CRM. “It optimizes your marketing strategies.” “It streamlines your invoicing.” “It helps you track and report on data.” These arguments—while valid—speak to the positives of...
In today’s digital era, technology is an integral part of success in almost every business. Companies build and release new products, entrepreneurs launch new startup companies, and businesses desperately try to fill available tech jobs to keep pace with the...
In today’s world, when people decide on a company to partner with, it’s contingent on more than just their book of service. It not about going with the largest company, most well-known, or even the one with the best price (which is still important). At the end of the...
After days and days of waiting for test results from a recent hospital stay, I finally found out my diagnosis. And interestingly enough, it didn’t come from a doctor. In fact, all my test results, health history, and even my appointment schedule were accessible first...
Custom Software is Right for You – Now What? After months of evaluating your options, you’ve decided that a custom software build is right for you. Way to go! Now the real question is – what comes next? Once you’ve committed to a product built specifically for your...