How Brick & Mortar Retailers are Evolving to Keep Up with Online Competition Contrary to popular belief, brick and mortar stores aren’t dying, they’re just evolving. Physical stores once provided customers with what they needed – tangible items just down the...
Guest Post by Danine Midura Oh boy, here we go again. Another article hyping the benefits of CRM. “It optimizes your marketing strategies.” “It streamlines your invoicing.” “It helps you track and report on data.” These arguments—while valid—speak to the positives of...