If you feel that dragging a passenger off a plane is an acceptable solution to getting airline personnel onto an overbooked flight, stop reading now. If HOW your product strategy objectives are met is important to you, carry on. The US airline incident this past...
If software product adoption is the house, users are the key. After a product launch, organizations are often surprised when a new product doesn’t deliver the expected results. While in some cases, adoption may remain high when software product success is lower than...
In the product strategy phase, objectives of participants in the conference room and at a remote location may be the same, but the experience is different. Effectively managing product strategy facilitation means adapting your strategy for a remote audience. First,...
The terms User Experience (UX) and User Interface (UI) are commonly used in not only dialogue surrounding technology, but business in general. We’ve found that while UX and UI are familiar terms to the business community at large, a fair amount of confusion about them...
